Craig Davis has a healthy relationship with failure having fallen on his face and landed on his feet in equal measure.
He is a startup entrepreneur, advisor, mentor, investor, board member, teacher and keynote speaker. He has worked on a corporate scale leading business and creative transformations across international networks of 10,000 people and worked at his kitchen table as an entrepreneur to start three businesses since returning to Australia 9 years ago.
His most recent startup, Sendle, is a disruptive technology company locked in a ‘David and Goliath’ battle with Australia Post in the booming parcel delivery business. The AFR has recognised Sendle as one of Australia’s Top 10 Most Innovative Companies, twice. Sendle is growing at a staggering rate through a commitment to remarkable customer experience, values-driven culture, innovation and service, and is Australia's first certified technology B Corp and Australia's first 100% carbon neutral delivery service. CMO Magazine also put Craig on their list of Top 10 marketers in Australia, two years running.
He is an Advisor to KPMG's High Growth Ventures helping them increase the speed and scale of startup successes in the Australian ecosystem. He is Adjunct Professor at UTS Business School, a mentor at the Startmate accelerator, and a Certified Teacher of Google's 'Search Inside Yourself' Leadership Programme. All of which are ways to exercise his abiding belief in human potential and our limitless capacity for creativity and innovation.
In an earlier life, Craig worked at the forefront of the global advertising business. After starting his own agency in Sydney he went on to lead Saatchi & Saatchi across Asia, and J Walter Thompson’s 10,000 strong network as Chief Creative Officer, Worldwide, based in London.
He has worked with many of the world’s biggest brands – Coca-Cola, P&G, HSBC, Unilever, Vodafone, Shell, Sony, Bank of China, Toyota, Kraft, Ford and Diageo to name a few - and won countless awards for effectiveness and creativity.
Craig also happens to be the fastest Australian to run a marathon at the North Pole - a long way from Dubbo where he grew up.